From Sanrio Originals Japan, it's a very sweet candy themed blind box.
This adorable series features Hello Kitty, Cinnamoroll, My Melody, and Kuromi. There are two designs of each character to collect for a total of four different kawaii designs.
This is a Blind Box meaning you don't know what you'll get. Buying eight boxes doesn't guarantee a complete set. Duplicates are always a possibility.